Date: 6/24/2020
Speaker: Tara L. Kunkel, MSW
Description: Conveying the message of your program is an essential part of sustainability and growth. The story you tell needs to convey the value of your program to the families you serve, community stakeholders, and policy makers in a way that justifies resources and inspires change. While we inherently know the importance of communicating the impact and value of our work, we seldom invest the time to develop a communication plan and marketing materials to talk about our program. This webinar will introduce important components of dissemination and provide practical guidance for developing a communication strategy to promote and sustain your program. This includes tools and tips for written dissemination and in-person/virtual events, and examples from QIC-CCCT demonstration sites who have successfully promoted and sustained program components.
Other Downloads and Resources:
- QIC-CCCT_Convey Your Message_Template for one pager (WORD file) – A pre-formatted marketing document to help programs clearly and concisely tell their story
- QIC-CCCT_Covey Your Message_Sample Slide Deck (PPT file) – Pre-formatted slides to help programs build engaging and informative presentations.
- QIC Webinar Save the Date_Convey Your Message
